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A Controlled Leak

Dan and Joe decided to do a brief overview of teaser trailers, and the way in which they shape expectations for film. The recent release of the Star Wars: The Force Awakens and Jurassic World teaser trailers inspired this discussion. They also discuss how viewing teasers has changed over time to turn from an occasional snippet of film, in to QuickTime downloads, and instantaneously available streams.

Joe Rosensteel and Dan Sturm


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